Celebrity Consumption Experiences: Liminality and Hyperreality in Celebrity - Consumer Interactions
This paper expands celebrity consumption research beyond a celebrity-as-object conceptualisation, to include their liminal subjectivity. Twelve self-identified media users were interviewed, finding four types of celebrity consumption experiences: reading, characterising, parasocialising and encountering. Celebrity consumption experiences enable individuals to both reinforce and subvert celebrity structures in building their social world.
Toni Eagar and Patrick L’Espoir Decosta (2018) ,"Celebrity Consumption Experiences: Liminality and Hyperreality in Celebrity - Consumer Interactions", in E - European Advances in Consumer Research Volume 11, eds. Maggie Geuens, Mario Pandelaere, and Michel Tuan Pham, Iris Vermeir, Duluth, MN : Association for Consumer Research, Pages: 114-115.
Toni Eagar, Australian National University, Australia
Patrick L’Espoir Decosta, Australian National University, Australia
E - European Advances in Consumer Research Volume 11 | 2018
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