Celebrity Consumption Experiences: Liminality and Hyperreality in Celebrity - Consumer Interactions

This paper expands celebrity consumption research beyond a celebrity-as-object conceptualisation, to include their liminal subjectivity. Twelve self-identified media users were interviewed, finding four types of celebrity consumption experiences: reading, characterising, parasocialising and encountering. Celebrity consumption experiences enable individuals to both reinforce and subvert celebrity structures in building their social world.



Citation:

Toni Eagar and Patrick L’Espoir Decosta (2018) ,"Celebrity Consumption Experiences: Liminality and Hyperreality in Celebrity - Consumer Interactions", in E - European Advances in Consumer Research Volume 11, eds. Maggie Geuens, Mario Pandelaere, and Michel Tuan Pham, Iris Vermeir, Duluth, MN : Association for Consumer Research, Pages: 114-115.

Authors

Toni Eagar, Australian National University, Australia
Patrick L’Espoir Decosta, Australian National University, Australia



Volume

E - European Advances in Consumer Research Volume 11 | 2018



Share Proceeding

Featured papers

See More

Featured

Stigma at Every Turn: Exploring Bi+ Consumer Experiences

Abigail Jean Nappier Cherup, University of Nebraska-Lincoln
Andre F. Maciel, University of Nebraska-Lincoln

Read More

Featured

C7. The Visually Simple = Healthy Intuition and Its Effects on Food Choices

Yan Wang, Renmin University of China
Jing Jiang, Renmin University of China

Read More

Featured

The Positivity Problem: Using Mass-Scale Emotionality to Predict Marketplace Success

Matthew D Rocklage, Northwestern University, USA
Derek Rucker, Northwestern University, USA
Loran F Nordgren, Northwestern University, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.