When Objects Trump Subjects

Recent enthusiasm for assemblages of humans and things in co-shaping consumption has hidden the rise of things that increasingly control our lives. We analyze the rise of objects in contexts ranging from algorithms, the Internet of Things, and hyperobjects to GPS, self-quantification, and robots.



Citation:

Russell Belk and Marian Humayun (2018) ,"When Objects Trump Subjects", in E - European Advances in Consumer Research Volume 11, eds. Maggie Geuens, Mario Pandelaere, and Michel Tuan Pham, Iris Vermeir, Duluth, MN : Association for Consumer Research, Pages: 47-50.

Authors

Russell Belk, York University, Canada
Marian Humayun, York University, Canada



Volume

E - European Advances in Consumer Research Volume 11 | 2018



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