What Are You Hungry For? An Analysis of Conditioning Stimuli of Meat-Eating Predisposition
This research investigates the motivations for the reduction of meat consumption; it tests the stimuli that deal with health, environment, suffering and the right of animals to verify consumption behaviors. The results indicate that the environmental and legal appeal influence the predisposition to eat meat.
Stephanie Barboza, Diana Carvalho, and Adriana Bastos (2017) ,"What Are You Hungry For? An Analysis of Conditioning Stimuli of Meat-Eating Predisposition", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 148-149.
Stephanie Barboza, Universidade Federal da Paraíba, Brazil
Diana Carvalho, Universidade Federal da Paraíba, Brazil
Adriana Bastos, Fundação Getulio Vargas, Brazil
LA - Latin American Advances in Consumer Research Volume 4 | 2017
R4. Human Brands and Their Consumers: How Consumers Reform Brand Understandings Following Critical Incidents
Kimberley Mosher Preiksaitis, Siena College
Ecce Machina Humana: Examining Competence and Warmth in Consumer Robots The two fundamental social judgment dimensions-competence and warmth-are as relevant for judging consumer robots as for humans. We find that competence has an increasing positive eff
Running Through Time: How Life Rhythms Foster Identity Permanence
Benjamin Rosenthal, Fundação Getúlio Vargas
Eliane Zamith Brito, Fundação Getúlio Vargas