Street Vending: Exploring the Transformative Impact of ‘Forgotten’ Services

This research explores street vending to understand how such businesses operate as service to multiple groups. Our findings show viewing street vending as a nuisance and something to eliminate is shortsighted. Street vendors are entrepreneurs, reaping economic benefits from calculated efforts; benefits extend to consumers, families, communities, and society large.


Steven Rayburn, Mario Giraldo, Luis Tello, and Linda Nasr (2017) ,"Street Vending: Exploring the Transformative Impact of ‘Forgotten’ Services ", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 90-90.


Steven Rayburn, Texas State University, USA
Mario Giraldo, Universidad del Norte, Colombia
Luis Tello, Universidad del Piura, Peru
Linda Nasr, Texas State University, USA


LA - Latin American Advances in Consumer Research Volume 4 | 2017

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