Financial Knowledge and Well-Being of Vulnerable Consumers: the Financial Education Process of Low-Income Older People
Through twelve interviews conducted with low-income older people, it was verified that either their financial knowledge or well-being seems to be dependent on popular opinion, religious orientation, motivations and barriers; they present awareness about finances just as the opportunity one; and their well-being is associated to the most recent acquisitions.
Wilderson Moisés Furtado and João do Carmo Ribeiro Neto (2017) ,"Financial Knowledge and Well-Being of Vulnerable Consumers: the Financial Education Process of Low-Income Older People", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 87-87.
Wilderson Moisés Furtado, FEA-USP, Brazil
João do Carmo Ribeiro Neto, FEA-USP, Brazil
LA - Latin American Advances in Consumer Research Volume 4 | 2017
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