The Role of Perceived Consumer Effectiveness in Recycling Behavior: an Indirect Pathway Through Another Pro-Environmental Behavior
This study explores the role of Perceived Consumer Effectiveness in recycling behavior. Through two models and data from a study on sustainable consumption, the author proposes an approach in which the individuals’ perception about the utility of their actions to solve problems encourages recycling through another pro-environmental behavior: reusing bags.
Claudia Arias (2017) ,"The Role of Perceived Consumer Effectiveness in Recycling Behavior: an Indirect Pathway Through Another Pro-Environmental Behavior ", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 85-86.
Claudia Arias, Universidad de Los Andes, Colombia
LA - Latin American Advances in Consumer Research Volume 4 | 2017
Data-Driven Computational Brand Perception
Sudeep Bhatia, University of Pennsylvania, USA
Christopher Olivola, Carnegie Mellon University, USA
The Effects of Breadth of Product Categories on Budgeting
An Tran, University of La Verne
John Lynch, University of Colorado, USA
More Than Meets the Eye: The Influence of Tableware Aesthetics on Food Consumption
Chi Pham, UNSW Sydney
Nitika Garg, University of New South Wales