The Role of Perceived Consumer Effectiveness in Recycling Behavior: an Indirect Pathway Through Another Pro-Environmental Behavior
This study explores the role of Perceived Consumer Effectiveness in recycling behavior. Through two models and data from a study on sustainable consumption, the author proposes an approach in which the individuals’ perception about the utility of their actions to solve problems encourages recycling through another pro-environmental behavior: reusing bags.
Claudia Arias (2017) ,"The Role of Perceived Consumer Effectiveness in Recycling Behavior: an Indirect Pathway Through Another Pro-Environmental Behavior ", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 85-86.
Claudia Arias, Universidad de Los Andes, Colombia
LA - Latin American Advances in Consumer Research Volume 4 | 2017
L14. Christmas Decorations in September – What Happened to Halloween? The Effect of Prospective Event Markers on Time Perceptions and Attitudes Towards Promotions
Chaumanix Dutton, University of Southern California, USA
Kristin Diehl, University of Southern California, USA
A Taxonomy of Opposition to Genetically Modified Foods
Philip M. Fernbach, University of Colorado, USA
Nicholas Light, University of Colorado, USA
Lauren Min, University of Colorado, USA
C4. The role of attachment to a human brand in improving eating habits
Amélie Guèvremont, École des Sciences de la Gestion, UQAM