Single Paper Meta-Analysis: Benefits For Study Summary, Theory-Testing, and Replicability

Meta-analysis is a well-established statistical technique that synthesizes two or more studies of a common phenomenon. Because multiple studies provide more information about the common phenomenon than any single one of them, meta-analysis can offer a number of benefits. For example, insofar as the studies measure the common phenomenon with some degree of error, a meta-analysis, which pools the results from the studies via a weighted average, will yield an estimate that is on average more accurate than that of any individual study. In addition, the uncertainty in the meta-analytic estimate will typically be smaller than the uncertainty in the estimate of any individual study thereby inter alia increasing statistical power relative to individual studies and providing a means of resolution when individual studies yield so-called conflicting results. Further, meta-analysis allows for the investigation of differences among studies, for example by quantifying the impact of study- level covariates or the degree of between-study variation.



Citation:

Blakeley B. McShane and Ulf Bockenholt (2017) ,"Single Paper Meta-Analysis: Benefits For Study Summary, Theory-Testing, and Replicability", in LA - Latin American Advances in Consumer Research Volume 4, eds. Enrique P. Becerra, Ravindra Chitturi, and Maria Cecilia Henriquez Daza and Juan Carlos Londoño Roldan, Duluth, MN : Association for Consumer Research, Pages: 1-4.

Authors

Blakeley B. McShane, Northwestern University, USA
Ulf Bockenholt, Northwestern University, USA



Volume

LA - Latin American Advances in Consumer Research Volume 4 | 2017



Share Proceeding

Featured papers

See More

Featured

A Theory of Goal Maintenance: A Distinct and Vivid Pre-Goal Self Predicts Post-Goal Maintenance Behavior

Elicia John, University of California Los Angeles, USA
Hal Hershfield, University of California Los Angeles, USA
Suzanne Shu, University of California Los Angeles, USA

Read More

Featured

Product Transparency in Online Selling Mechanisms: Consumer Preference for Opaque Products

Lucas Stich, Ludwig-Maximilians-University Munich
Martin Spann, Ludwig-Maximilians-University Munich
Gerald Häubl, University of Alberta, Canada

Read More

Featured

Always Trust in Your Friends? Cross-cultural Effects of Review Source and Incentives on Trustworthiness

Dionysius Ang, Leeds University Business School

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.