‘No Longer, But Not Yet’ – Tweens and the Mediating of Liminal Selves Through Metaconsumption
Using the anthropological theory of liminality as a lens of analysis, the following paper outlines specific elements of a research project exploring the consumer culture of a liminal group – tweens. We conclude that those in a shadowed reality, those social neophytes no longer children but not yet teens engage with consumption practices and spaces particular to those who must exist mid-way between two spheres of identity.
Kevina Cody, Katrina Lawlor, and Pauline Maclaran (2011) ,"‘No Longer, But Not Yet’ – Tweens and the Mediating of Liminal Selves Through Metaconsumption", in NA - Advances in Consumer Research Volume 38, eds. Darren W. Dahl, Gita V. Johar, and Stijn M.J. van Osselaer, Duluth, MN : Association for Consumer Research.
Kevina Cody, Dublin Institute of Technology, Ireland
Katrina Lawlor, Dublin Institute of Technology, Ireland
Pauline Maclaran, Royal Holloway, University of London, UK
NA - Advances in Consumer Research Volume 38 | 2011
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