Lead Us Not Into Temptation: Depletion Does Not Require Individual Self-Control Use

Resisting temptation is depleting, but is simply observing other people’s resistance of temptation depleting as well? Mentally recreating the self-control actions of others is shown to make people more susceptible to persuasive messages and to increase impatience by altering one’s sense of time.



Citation:

Joshua Ackerman (2011) ,"Lead Us Not Into Temptation: Depletion Does Not Require Individual Self-Control Use ", in NA - Advances in Consumer Research Volume 38, eds. Darren W. Dahl, Gita V. Johar, and Stijn M.J. van Osselaer, Duluth, MN : Association for Consumer Research.

Authors

Joshua Ackerman, MIT, USA



Volume

NA - Advances in Consumer Research Volume 38 | 2011



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