Hair As Attribute, Hair As Symbol, Hair As Self
Elizabeth C. Hirschman and New Brunswick (2002) ,"Hair As Attribute, Hair As Symbol, Hair As Self", in GCB - Gender and Consumer Behavior Volume 6, eds. Pauline Maclaran, Paris, France : Association for Consumer Research, Pages: 355-366.
Elizabeth C. Hirschman, School of Business, Rutgers University
New Brunswick, NJ 08903
GCB - Gender and Consumer Behavior Volume 6 | 2002
K13. When Does Humor Increase Sharing?
John Yi, University of Arizona, USA
Caleb Warren, University of Arizona, USA
The Power of the Past: Consumer Nostalgia as a Coping Resource
Dovile Barauskaite, ISM University of Management and Economics
Justina Gineikiene, ISM University of Management and Economics
Bob Fennis, University of Groningen, The Netherlands
Thou Shalt Not Look! When Processing the Odds Visually Biases Gambling Behavior
Rod Duclos, Western University, Canada
Mansur Khamitov, Nanyang Technological University, Singapore