Gender Portrayal in Children's Advertising



Citation:

Judy Cohen (2000) ,"Gender Portrayal in Children's Advertising", in GCB - Gender and Consumer Behavior Volume 5, eds. Cele Otnes, Urbana, IL : Association for Consumer Research, Pages: 47-68.

Authors

Judy Cohen, Rider University



Volume

GCB - Gender and Consumer Behavior Volume 5 | 2000



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