With Friends Like Her, Who Needs Weddings on Film and the Constnrction of Womanhood
Citation:
Steven M . Kate (1998) ,"With Friends Like Her, Who Needs Weddings on Film and the Constnrction of Womanhood", in GCB - Gender and Consumer Behavior Volume 4, eds. Eileen Fischer, San Francisco, CA : Association for Consumer Research, Pages: 41 to 54.
Authors
Steven M . Kate, Universiry of Northern British Columbia
Volume
GCB - Gender and Consumer Behavior Volume 4 | 1998
Share Proceeding
Featured papers
See MoreFeatured
What’s Your Construct? Exploring the Different Definitions and Operationalizations of Scarcity
Kelly Goldsmith, Vanderbilt University, USA
Rebecca Hamilton, Georgetown University, USA
Caroline Roux, Concordia University, Canada
meng zhu, Johns Hopkins University
Featured
D10. It's Meant for Me: When Serendipity Increases Word-of-Mouth
Colleen Patricia Kirk, New York Institute of Technology
Joann Peck, University of Wisconsin - Madison, USA
Claire Hart, University of South Hampton, UK
Constantine Sedikides, University of South Hampton, UK
Featured
Ritual Scholarship in Marketing: Past, Present and Future
Cele Otnes, University of Illinois at Urbana-Champaign, USA
Linda Tuncay Zayer, Loyola University Chicago, USA
Robert Arias, University of Illinois at Urbana-Champaign, USA
Arun Sreekumar, University of Illinois at Urbana-Champaign, USA