Contextualizing Gender: Theoretical Perspectives on Consumption Practices and the Multiplicity of Masculine and Feminine Identities



Citation:

Craig J. Thompson and Ozlem Sandikci (1998) ,"Contextualizing Gender: Theoretical Perspectives on Consumption Practices and the Multiplicity of Masculine and Feminine Identities", in GCB - Gender and Consumer Behavior Volume 4, eds. Eileen Fischer, San Francisco, CA : Association for Consumer Research, Pages: 1 to 2.

Authors

Craig J. Thompson, University of Wisconsin-Madison
Ozlem Sandikci, Pennsylvania State University



Volume

GCB - Gender and Consumer Behavior Volume 4 | 1998



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