Consuming Patriarchy: Consumption Practices and the Gender Project of Neo-Traditional Masculinity
Craig J. Thompson and Douglas B. Holt (1998) ,"Consuming Patriarchy: Consumption Practices and the Gender Project of Neo-Traditional Masculinity", in GCB - Gender and Consumer Behavior Volume 4, eds. Eileen Fischer, San Francisco, CA : Association for Consumer Research, Pages: 3 to 4.
Craig J. Thompson, University of Wisconsin-Madison
Douglas B. Holt, Universiry of Illinois
GCB - Gender and Consumer Behavior Volume 4 | 1998
Signaling Fun: Anticipated Sharing Leads to Hedonic Choice
Nicole Kim, University of Maryland, USA
Rebecca Ratner, University of Maryland, USA
Paper Box or Plastic bag? Structural Package Design Elements Affect Health Perception and Consumption.
Joyce De Temmerman, Ghent University, Belgium
Iris Vermeir, Ghent University, Belgium
Hendrik Slabbinck, Ghent University, Belgium
The Inimical Lure of Intense Means
Jordan Etkin, Duke University, USA
Szu-chi Huang, Stanford University, USA