Ws the Luck of the Draw, Baby:Gender Behavior and High-Stress Situations



Citation:

Shay Sayre and David A. Home (1996) ,"Ws the Luck of the Draw, Baby:Gender Behavior and High-Stress Situations", in GCB - Gender and Consumer Behavior Volume 3, eds. Dr. Janeen Arnold Costa, Salt Lake City, UT : Association for Consumer Research, Pages: 60 to 73.

Authors

Shay Sayre, California State University, Fullerton
David A. Home, California State University, Long Beach



Volume

GCB - Gender and Consumer Behavior Volume 3 | 1996



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