Rendered Perceptions of Ideal Retail Service Venues
Citation:
Mary Ann McGrath (1996) ,"Rendered Perceptions of Ideal Retail Service Venues", in GCB - Gender and Consumer Behavior Volume 3, eds. Dr. Janeen Arnold Costa, Salt Lake City, UT : Association for Consumer Research, Pages: 172 to 175.
Authors
Mary Ann McGrath, Loyola University, Chicago
Volume
GCB - Gender and Consumer Behavior Volume 3 | 1996
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