Examining Immigrant Turkish Household Food Consumption: Consumer Insights For Food Acculturation Models

This research examines the food consumption behaviors of Turkish immigrant consumers who migrate to the United States. This population has migrated steadily over many years and maintains stable populations in specific concentrated areas. The families typically establish close relationships within Turkish communities and maintain homeland food customs throughout numerous years. We report on our findings from depth interviews regarding their typical food consumption practices. The data reveal that food consumption choices are more complex than suggested by acculturation models, incorporating childhood sensory experiences, religious practices, taste preferences, availability of preferred products, and the retention of homeland food practices.



Citation:

Elif Akagun Ergin and Carol Kaufman-Scarborough (2010) ,"Examining Immigrant Turkish Household Food Consumption: Consumer Insights For Food Acculturation Models", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 796-797 .

Authors

Elif Akagun Ergin, Cankaya University, Turkey
Carol Kaufman-Scarborough, Rutgers University-Camden, USA



Volume

NA - Advances in Consumer Research Volume 37 | 2010



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