Effects of Social Influence on Consumer Spending Decisions



Citation:

Didem Kurt (2010) ,"Effects of Social Influence on Consumer Spending Decisions", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 350-353 .

Authors

Didem Kurt, University of Pittsburgh, USA



Volume

NA - Advances in Consumer Research Volume 37 | 2010



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