What Is the Intelligent Choice? Performance on the Crt and Preferences



Citation:

Claudia Townsend (2010) ,"What Is the Intelligent Choice? Performance on the Crt and Preferences", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 181-184 .

Authors

Claudia Townsend, UCLA Anderson School of Management, USA



Volume

NA - Advances in Consumer Research Volume 37 | 2010



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