The Rosy Side of Negative Emotions



Citation:

Uzma Khan (2010) ,"The Rosy Side of Negative Emotions", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 333-336 .

Authors

Uzma Khan, Stanford University, USA



Volume

NA - Advances in Consumer Research Volume 37 | 2010



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