Seeking, Giving, and Responding to Negative Feedback in Self-Regulation

What increases consumers’ motivation to pursue a goal, getting negative feedback on lack of actions and mistakes or getting positive feedback on successful actions? In five studies, we explore when individuals give and seek positive versus negative feedback, and what are the motivational consequences of these distinct feedbacks. We propose a model stating that as consumers gain experience in a domain of goal pursuit (e.g., taking a language class or pursuing a health goal), they seek and give more negative feedback. In addition, after gaining some experience in a domain of goal pursuit, individuals respond more to negative feedback by increasing their efforts in that domain.



Citation:

Stacey Finkelstein and Ayelet Fishbach (2010) ,"Seeking, Giving, and Responding to Negative Feedback in Self-Regulation", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 143-145 .

Authors

Stacey Finkelstein, University of Chicago, USA
Ayelet Fishbach, University of Chicago, USA



Volume

NA - Advances in Consumer Research Volume 37 | 2010



Share Proceeding

Featured papers

See More

Featured

Understanding Organ Donation: Discourses of Embodied Recycling

Rebecca Scott, Cardiff University
Samantha Warren, Car

Read More

Featured

In Praise of Pleasure: Hedonic Consumption Fosters Prosocial Behavior

Daniela Cristian, City University of London, UK
Bob Fennis, University of Groningen, The Netherlands
Luk Warlop, Norwegian School of Management, Norway

Read More

Featured

F5. Alternative Food Consumption (AFC) Adoption and Low SES Youth Food Well-Being: From Precontemplation to Maintenance

Wided Batat, American University Beirut

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.