Gastro Anomie and the Diet Making Nexus: the Social Construction of Health Foods in the Australian Women’S Weekly Over Half a Century.
The social construction of health food over half a century in magazine advertising in the Australian context is examined using documentary evidence and a socio-historical perspective. This paper explores the idea that health foods have over the years been socially constructed by multiple institutional players. Using a socio-historical analysis of one popular magazine, namely The Australian Women’s Weekly and advertising (as the overt manifestation of market forces) specifically we try to identify possible actors.
Teresa Davis and Tanja Schneider (2007) ,"Gastro Anomie and the Diet Making Nexus: the Social Construction of Health Foods in the Australian Women’S Weekly Over Half a Century.", in E - European Advances in Consumer Research Volume 8, eds. Stefania Borghini, Mary Ann McGrath, and Cele Otnes, Duluth, MN : Association for Consumer Research, Pages: 122-123.
Teresa Davis, University of Sydney, Australia
Tanja Schneider, University of Sydney, Australia
E - European Advances in Consumer Research Volume 8 | 2007
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