The Cross-Cultural Effect of Trust on Subjective Well-Being

This study investigates whether trust impacts subjective well-being on a national level within an international cross-cultural context when controlling for variables such as income, savings, and age. Based on work done by Zak and Knack (2001) which developed a general equilibrium model establishing a relationship between trust and subjective well-being across countries, this study hopes to find additional evidence of a relationship between these two variables. The model established in this study finds that there is a strong relationship between trust and subjective well-being even when controlling for income, savings, age and the sense of freedom in each country.



Citation:

Dante Pirouz (2008) ,"The Cross-Cultural Effect of Trust on Subjective Well-Being", in NA - Advances in Consumer Research Volume 35, eds. Angela Y. Lee and Dilip Soman, Duluth, MN : Association for Consumer Research, Pages: 1012-1012.

Authors

Dante Pirouz, University of California, Irvine



Volume

NA - Advances in Consumer Research Volume 35 | 2008



Share Proceeding

Featured papers

See More

Featured

J7. Alienation from Ourselves, Alienation from Our Products: A Carry-over Effect of Self-alienation on Self-possession Connection

(Joyce) Jingshi Liu, Hong Kong University of Science and Technology
Amy Dalton, Hong Kong University of Science and Technology

Read More

Featured

G3. Warm or Cold? The Effect of Color Temperature of Logo on Evaluation of For-Profits and Nonprofits

Eunmi Jeon, Sungkyunkwan University
Myungwoo Nam, Sungkyunkwan University

Read More

Featured

Understanding Consumer Sensory Preferences: An Ethnographic Investigation of Sensory Flamboyance and Subtlety in India

Tanuka Ghoshal, Baruch College, USA
Russell W. Belk, York University, Canada

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.