Metacognitive and Nonmetacognitive Influence of Affect in Judgment

Multiple experiments using a new procedure to manipulate the perceived diagnosticity of feelings suggest that the influence of feelings on judgment may involve two separate mechanisms: one, consistent with the idea of affect-as-information, involves a metacognitive assessment of whether one’s feelings should be trusted in the judgment; the other involves a more mindless use of feelings without much consideration for their information value. The former mechanism requires cognitive resources; the later takes place when resources are limited.



Citation:

Tamar Avnet and Michel Tuan Pham (2008) ,"Metacognitive and Nonmetacognitive Influence of Affect in Judgment", in NA - Advances in Consumer Research Volume 35, eds. Angela Y. Lee and Dilip Soman, Duluth, MN : Association for Consumer Research, Pages: 192-196.

Authors

Tamar Avnet, Yeshiva University
Michel Tuan Pham, Columbia University



Volume

NA - Advances in Consumer Research Volume 35 | 2008



Share Proceeding

Featured papers

See More

Featured

Yes, I can or "No, I can't" - Effect of Extraneous Affirmation- and Negation-Evoking Contexts on Brand Recall Memory: The Role of Semantic Activations

Sudipta Mandal, Indian Institute of Management Ahmedabad
Arvind Sahay, Indian Institute of Management Ahmedabad
Sanjeev Tripathi, Indian Institute of Management, Indore

Read More

Featured

The Experiential Advantage: A Meta-Analysis

Evan Weingarten, University of California San Diego, USA
Joseph K Goodman, Ohio State University, USA

Read More

Featured

M11. Motivated to Be Moral: The Effect of Nostalgia on Consumers’ Recycling Behavior

Xiadan Zhang, Renmin University of China
Xiushuang Gong, Jiangnan University
Jing Jiang, Renmin University of China

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.