Examining Non-Medical Service Needs of Women Living With Hiv/Aids

This exploratory study examines non-medical support services for HIV-positive women in Australia, with the aim of understanding their long term consumption needs. Interviews were conducted with three HIV-positive women, eight medical practitioners who specialize in treating HIV/AIDS, and four HIV-positive women advocates. Analysis of the data provided three key themes that are vital in the design and delivery of non-medical support services: counseling, sexual orientation and peer support. Findings reveal agreement about the increasing importance of non-medical support services to the well-being of HIV-positive women.


Yelena Tsarenko, Val Clulow, and Katy Lefroy (2008) ,"Examining Non-Medical Service Needs of Women Living With Hiv/Aids", in NA - Advances in Consumer Research Volume 35, eds. Angela Y. Lee and Dilip Soman, Duluth, MN : Association for Consumer Research, Pages: 557-562.


Yelena Tsarenko, Monash University, Australia
Val Clulow, Monash University, Australia
Katy Lefroy, Monash University, Australia


NA - Advances in Consumer Research Volume 35 | 2008

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