On the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life

The role of death anxiety as a factor in consumption behavior has received considerable attention recently. While death anxiety and materialism have been examined together, as have materialism and quality of life, the relationship between the three concepts simultaneously has not been tested. The purpose of this paper was to examine the three constructs in a single structural equation model to determine their direct and indirect relationships. It was shown that death anxiety did affect materialistic values which then influenced quality of life perceptions. There was no direct link from death anxiety to quality of life.



Citation:

Bertrand Urien and William Kilbourne (2008) ,"On the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life", in NA - Advances in Consumer Research Volume 35, eds. Angela Y. Lee and Dilip Soman, Duluth, MN : Association for Consumer Research, Pages: 409-415.

Authors

Bertrand Urien, Universite de Bretagne Occidentale, France
William Kilbourne, Clemson University



Volume

NA - Advances in Consumer Research Volume 35 | 2008



Share Proceeding

Featured papers

See More

Featured

Feeling Bad by Wanting More or Wanting More by Feeling Bad: The Materialism - Well-Being Cycle

Esther Doriette Tamara Jaspers, Massey University
Rik Pieters, Tilburg University, The Netherlands

Read More

Featured

M6. Approaching Negative Experience

Liang Shen, Shanghai Jiao Tong University
Fengyan Cai, Shanghai Jiao Tong University
Ying Yu, Huazhong Agricultural University

Read More

Featured

Teaching Consumer Resistance in Jamaica: Subvertising in Action

Michelle Renee Nelson, University of Illinois at Urbana-Champaign, USA
Yanyun (Mia) Wang, University of Illinois at Urbana-Champaign, USA
Kathy Tian, University of Illinois at Urbana-Champaign, USA
Gail Ferguson, University of Illinois at Urbana-Champaign, USA
Rachel Powell, CDC Foundation
Candace Wray, University of West Indies

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.