The Art of Solo Dining: a Rhythmanalysis of Restaurant Spaces

In this paper, we investigate how restaurants are inscribed by ‘heteronormative rhythms’ that privilege the dining experience of couples and families. Drawing on Henri Lefebvre’s theory of rhythmanalysis, we explore the dining experiences of solo diners and how they negotiate heteronormative spaces to mitigate marketplace exclusion and social arrhythmia.


Ai-Ling Lai and Ming Lim (2017) ,"The Art of Solo Dining: a Rhythmanalysis of Restaurant Spaces", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 443-448.


Ai-Ling Lai, University of Leicester, UK
Ming Lim, University of Liverpool, UK


NA - Advances in Consumer Research Volume 45 | 2017

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