The Begging Game: on the Power of the Ask in Charitable Exchange

Much of charitable giving results from formal solicitations. However, asking has been largely ignored in the altruism and generosity literature, which relies heavily on the dictator and ultimatum games. Through the begging game (a variant of the dictator game) we offer insights on the role asking plays in charitable exchange.


Mark Ratchford, Ethan Pew, and Bart Victor (2017) ,"The Begging Game: on the Power of the Ask in Charitable Exchange", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 827-828.


Mark Ratchford, Tulane University, USA
Ethan Pew, Stony Brook University, USA
Bart Victor, Vanderbilt University, USA


NA - Advances in Consumer Research Volume 45 | 2017

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