The Mortgage Illusion
Homebuyers compare the monthly rental payment and the monthly installment of a mortgage when deciding to buy a house. They are more likely to buy a house if the mortgage monthly installment is lower than the monthly rental payment. Our results are robust to ownership bias and homebuyers’ budget constraints.
Nelson Camanho and Daniel Fernandes (2017) ,"The Mortgage Illusion", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 547-548.
Nelson Camanho, Catholic University of Portugal, Portugal
Daniel Fernandes, Catholic University of Portugal, Portugal
NA - Advances in Consumer Research Volume 45 | 2017
Evan Polman, University of Wisconsin - Madison, USA
Sam J. Maglio, University of Toronto Scarborough
H3. Does the Style Looks More Expensive? The Effect of Visual Complexity on Luxury Perception of Art Infused Products
Cheng Gao, Nanjing University
Chunqu Xiao, Nanjing University
Kaiyuan Xi, Nanjing University
Hong Zhu, Nanjing University
Losing Fast or Slow? Preferences for Uncertainty Resolution
Kurt P. Munz, New York University, USA
Alixandra Barasch, New York University, USA