Explaining Moralized Opposition to Genetically Modified Food in the U.S. and Europe

In representative surveys in the U.S., France, and Germany (total N = 1559), we find most opposition to genetically modified food is moralized opposition that is insensitive to cost-benefit arguments. Connectedness to nature predicts opposition in all countries, and religiosity predicts opposition in the United States better than Europe.



Citation:

Sydney Scott, Yoel Inbar, and Paul Rozin (2017) ,"Explaining Moralized Opposition to Genetically Modified Food in the U.S. and Europe", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 307-312.

Authors

Sydney Scott, Washington University in St. Louis, USA
Yoel Inbar, University of Toronto, Canada
Paul Rozin, University of Pennsylvania, USA



Volume

NA - Advances in Consumer Research Volume 45 | 2017



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