Rightist Resistance to the Market

Most resistance paradigms rely on critical theory and postmodern perspective, providing little insights on the influence of rightist ideology in resistant behaviors. This conceptual paper justifies the need for a paradigmatic update, characterizes conservative and right-wing resistance to the market in an integrative theoretical framework for consumer resistance.



Citation:

Marine Cambefort and Fabien Pecot (2017) ,"Rightist Resistance to the Market", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 549-550.

Authors

Marine Cambefort, Université de Strasbourg, France
Fabien Pecot, University of York, UK



Volume

NA - Advances in Consumer Research Volume 45 | 2017



Share Proceeding

Featured papers

See More

Featured

Do Altruistic Individuals "Share" More Contents on Social Media?

Travis Tae Oh, Columbia University, USA
Keith Wilcox, Columbia University, USA

Read More

Featured

I12. The Effect of Susceptibility-Induced Threat in the Preventative Communication

Moon-Yong Kim, Hankuk University of Foreign Studies

Read More

Featured

Deny the Voice Inside: Are Accessible Attitudes Always Beneficial?

Aaron Jeffrey Barnes, University of Illinois at Urbana-Champaign, USA
Sharon Shavitt, University of Illinois at Urbana-Champaign, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.