Constructing a Narrative Identity of Los Angles Through a Gastronoir Adventure

We introduce the concepts of dominant and emergent narratives and how they conflate within the context of the city as a consumed entity. We chose food as a system of communication to expound on the way narrative modes of thinking and expression contribute to the identity of the city.



Citation:

Mine Ucok Hughes, Rossen Ventzislavov, and Tony Stovall (2017) ,"Constructing a Narrative Identity of Los Angles Through a Gastronoir Adventure", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 486-488.

Authors

Mine Ucok Hughes, California State University Los Angeles, USA
Rossen Ventzislavov, Woodbury University, USA
Tony Stovall, Towson University, USA



Volume

NA - Advances in Consumer Research Volume 45 | 2017



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