I Got Here First! Feelings of Psychological Ownership and Consumer Ratings

Across three studies, we show that the lower the number of previous ratings posted for a given product, the greater the psychological ownership a reviewer who rates that service feels towards the product. In turn, psychological ownership has a positive influence on the valence of his or her ratings.



Citation:

Francesca Valsesia, Joseph Nunes, and Andrea Ordanini (2016) ,"I Got Here First! Feelings of Psychological Ownership and Consumer Ratings ", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 251-256.

Authors

Francesca Valsesia, University of Southern California, USA
Joseph Nunes, University of Southern California, USA
Andrea Ordanini, Bocconi University, Italy



Volume

NA - Advances in Consumer Research Volume 44 | 2016



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