Materialism, Green Values, and Well-Being: a Conflicting Values Perspective

People can endorse simultaneously green and materialistic values. Across two studies we show that the resulting latent value conflict is associated with increased psychological tension and reduced well-being. Moreover, latent value conflict impacts psychological tension in part through experienced value conflict.



Citation:

Pia Furchheim, Christian Martin, and Felicitas Morhart (2016) ,"Materialism, Green Values, and Well-Being: a Conflicting Values Perspective", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 732-732.

Authors

Pia Furchheim, HEC Lausanne, Switzerland
Christian Martin, HEC Lausanne, Switzerland
Felicitas Morhart, HEC Lausanne, Switzerland



Volume

NA - Advances in Consumer Research Volume 44 | 2016



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