Invoking the Responsible Self and Enhancing Subjective Competence: Nudges to Increase Financial Engagement
Many individuals do not proactively manage their investments, which can has significant negative implications for consumers during retirement. Across three online experiments and a large field experiment, we identify interventions that increase financial engagement by appealing to individuals’ sense of personal responsibility and by boosting subjective investing ability.
Citation:
Shannon White and Abigail Sussman (2016) ,"Invoking the Responsible Self and Enhancing Subjective Competence: Nudges to Increase Financial Engagement", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 108-112.
Authors
Shannon White, University of Chicago, USA
Abigail Sussman, University of Chicago, USA
Volume
NA - Advances in Consumer Research Volume 44 | 2016
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