Fun Signals Intrinsic Motivation: Observers Infer Motivation From Expressed Emotion

Three studies show that smiles communicate intrinsic motivation. People infer higher intrinsic motivation when they see others with large (vs. small or no) smiles following an activity. Moreover, people who are given a goal to signal intrinsic (vs. extrinsic) motivation strategically display larger smiles to potential observers.



Citation:

Yimin Cheng, Anirban Mukhopadhyay, and Patti Williams (2016) ,"Fun Signals Intrinsic Motivation: Observers Infer Motivation From Expressed Emotion", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 70-75.

Authors

Yimin Cheng, Hong Kong University of Science and Technology
Anirban Mukhopadhyay, Hong Kong University of Science and Technology
Patti Williams, University of Pennsylvania, USA



Volume

NA - Advances in Consumer Research Volume 44 | 2016



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