Fun Signals Intrinsic Motivation: Observers Infer Motivation From Expressed Emotion
Three studies show that smiles communicate intrinsic motivation. People infer higher intrinsic motivation when they see others with large (vs. small or no) smiles following an activity. Moreover, people who are given a goal to signal intrinsic (vs. extrinsic) motivation strategically display larger smiles to potential observers.
Yimin Cheng, Anirban Mukhopadhyay, and Patti Williams (2016) ,"Fun Signals Intrinsic Motivation: Observers Infer Motivation From Expressed Emotion", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 70-75.
Yimin Cheng, Hong Kong University of Science and Technology
Anirban Mukhopadhyay, Hong Kong University of Science and Technology
Patti Williams, University of Pennsylvania, USA
NA - Advances in Consumer Research Volume 44 | 2016
Effortful but Valuable: How Perceptions of Effort Affect Charitable Gift Choice and Valuations of Charity
Haesung Annie Jung, University of Texas at Austin, USA
Marlone Henderson, University of Texas at Austin, USA
Taking a Leaf out of my Review: The Asymmetrical Link between Linguistic Similarity and Attitude Certainty for Writers and Readers of Product Reviews
Ann Kronrod, University of Massachusetts, USA
Yakov Bart, Northeastern University, USA
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Xiaoyin YE, Xiamen University
Jun YE, Xiamen University