Magnitude Matters: the Role of Anger Intensity in Interpersonal Perceptions

How does the magnitude of an anger expression influence interpersonal perceptions? We find that extremely angry people are perceived to be less competent and warm, and receive less status in interpersonal interactions. Our results demonstrate that magnitude matters: the social consequences of emotion hinge on the magnitude of emotional expressions.


Celia Gaertig, Alixandra Barasch, Emma Levine, and Maurice Schweitzer (2016) ,"Magnitude Matters: the Role of Anger Intensity in Interpersonal Perceptions", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 732-732.


Celia Gaertig, University of Pennsylvania, USA
Alixandra Barasch, University of Pennsylvania, USA
Emma Levine, University of Pennsylvania, USA
Maurice Schweitzer, University of Pennsylvania, USA


NA - Advances in Consumer Research Volume 44 | 2016

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