Effective, Selective Choice Architecture: Checklists As a More Precise Tool

A new choice architecture tool, a preference checklist, is more effective and more customized than typical nudges. Three studies confirm: Checklists presenting reasons to claim retirement benefits later before presenting reasons to claim benefits early significantly delay preferred claiming age. Further, checklists show selectivity compared to a default claiming age.



Citation:

Kirstin Appelt, Melissa Knoll, Eric Johnson, and Jon Westfall (2016) ,"Effective, Selective Choice Architecture: Checklists As a More Precise Tool", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 15-20.

Authors

Kirstin Appelt, Columbia University, USA
Melissa Knoll, Consumer Financial Protection Bureau, USA
Eric Johnson, Columbia University, USA
Jon Westfall, Delta State University, USA



Volume

NA - Advances in Consumer Research Volume 44 | 2016



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