Exploring the Antecedents and Consumer Behavioral Consequences of "Feeling of Missing Out" (Fomo)

We explore the popular but under-researched “feeling of missing out” in a nomological web of constructs. We show that FOMO is driven by the awareness of favorable and self-relevant experiences taking place in one’s environment, and it decreases one’s intentions to repeat a current activity.



Citation:

Ceren Hayran, Lalin Anik, and Zeynep Gurhan-Canli (2016) ,"Exploring the Antecedents and Consumer Behavioral Consequences of "Feeling of Missing Out" (Fomo)", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau, Stefano Puntoni, and , Duluth, MN : Association for Consumer Research, Pages: 468-468.

Authors

Ceren Hayran, Koc University, Turkey
Lalin Anik, University of Virginia, USA
Zeynep Gurhan-Canli, Koc University, Turkey



Volume

NA - Advances in Consumer Research Volume 44 | 2016



Share Proceeding

Featured papers

See More

Featured

Inequality and Market (In)efficiency

Serena Hagerty, Harvard Business School, USA
Michael Norton, Harvard Business School, USA

Read More

Featured

Q5. Conceptualizing the Digital Experience in Luxury

Wided Batat, American University Beirut

Read More

Featured

How Matte Product Surface Enhances Perceived Durability

Taehoon Park, University of South Carolina, USA
Junghan Kim, Singapore Management University, Singapore

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.