Understanding Adolescent Smoking in an Emerging Market
Adolescent smoking is influenced by a complex set of interacting conditions, including contextual factors such as peer influence and environment. This study aims to explore the unique experiences of adolescents in an emerging market, where smoking rates are 47.8%. Qualitative techniques are employed to better understand local and cultural context.
Meghan Pierce (2015) ,"Understanding Adolescent Smoking in an Emerging Market", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 802-802.
Meghan Pierce, La Salle University, USA
NA - Advances in Consumer Research Volume 43 | 2015
Narrative Transportation and Cognitive Responses: The Other Side of the Story
Rebecca Krause, Northwestern University, USA
Derek Rucker, Northwestern University, USA
K11. Effects of Emotional vs. Rational Thinking on Consumer Responses to Verbal Precision
Ann Kronrod, University of Massachusetts, USA
Guang-Xin Xie, University of Massachusetts Boston
Shai Danziger, Tel Aviv University, Israel
Enhancing Perceptions toward In-Home Artificial Intelligence Devices through Trust: Anthropomorphism and Non-Branded Device Messages
Seth Ketron, East Carolina University
Brian Taillon, East Carolina University
Christine Kowalczyk, East Carolina University