Does Self-Regulatory Resource Depletion Reduce Or Enhance Creativity?
This research investigates under what circumstances self-regulatory resource depletion is beneficial versus harmful to creative cognition. Evidence from three studies reveals that, although depletion of self-regulatory resources jeopardizes creative performance in domains where convergent thinking is essential, it enhances creative performance in domains where divergent thinking is important.
Ding (Allen) Tian and Gerald Häubl (2015) ,"Does Self-Regulatory Resource Depletion Reduce Or Enhance Creativity?", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 234-238.
Ding (Allen) Tian, University of Alberta, Canada
Gerald Häubl, University of Alberta, Canada
NA - Advances in Consumer Research Volume 43 | 2015
N14. The Bright Side of Sadness: How Mood Affects Goal Initiation
Yunqing Chen, Chinese University of Hong Kong, China
Leilei Gao, Chinese University of Hong Kong, China
Identity Threats, Compensatory Consumption and Working Memory Capacity: When and Why Feeling Threatened Leads to Heightened Evaluations of Identity-Relevant Products
Small but Sincere: The Impact of Firm Size and Gratitude on the Effectiveness of Cause-Marketing Campaigns
Eline L.E. De Vries, University Carlos III Madrid
Lola C. Duque, University Carlos III Madrid