Is It Always Better to Be a Big Fish in a Little Pond?
We analyzed archival data of 4,005 students’ actual exam scores during their high school in which they had been streamed into high- versus low-ability classes. Results show that being in the high-ability classes can be either academically positive or negative, depending on the nature of the particular comparison.
Kao Si and Xianchi Dai (2015) ,"Is It Always Better to Be a Big Fish in a Little Pond? ", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 292-296.
Kao Si, The Chinese University of Hong Kong, Hong Kong
Xianchi Dai, The Chinese University of Hong Kong, Hong Kong
NA - Advances in Consumer Research Volume 43 | 2015
The Embodiment of Repair: Consumer Experiences of Material Singularity and Practice Disruption
Matthew Godfrey, University of Arizona, USA
Linda L Price, University of Oregon, USA
Robert F. Lusch, University of Arizona, USA
Names Are the Mirrors of the Soul: The Role of Possessive Brand Names in Brand Evaluations
Marina Puzakova, Lehigh University
Mansur Khamitov, Nanyang Technological University, Singapore
Trust, but Verify: A Multi-level Examination of Online Reviews and Persuasion Knowledge
Martin A. Pyle, Ryerson University
Andrew Smith, Suffolk University
Yanina Chevtchouk, University of Glasgow