Subcultures As a Learning Community and Sites of Education: Subcultural Schooling For Social Change

Subcultures are educational sites for social learning and ideological awakenings, yielding to gradual disjunction from the mainstream. Subcultures offer consumers an exciting, effective, and multi-perspectival learning experience by incorporating aspects of identity construction, social imagination and interaction, critical mindset, presentationality and creativity into this mutual learning process for social change.


Emre Ulusoy (2015) ,"Subcultures As a Learning Community and Sites of Education: Subcultural Schooling For Social Change", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 811-811.


Emre Ulusoy, Youngstown State University, USA


NA - Advances in Consumer Research Volume 43 | 2015

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