Passing (On) Judgment: Others Judge Us Less Extremely Than We Think

Consumers attempt to manage impressions, but are they accurate about how others view them? Following different public experiences (e.g., being rejected, winning at a trivia contest), actors overestimated the extent to which observers would update their social impressions, which remained relatively stable. A final study explored why this disconnect occurs.



Citation:

Alice Moon, Muping Gan, and Clayton Critcher (2015) ,"Passing (On) Judgment: Others Judge Us Less Extremely Than We Think", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 51-55.

Authors

Alice Moon, University of California Berkeley, USA
Muping Gan, University of California Berkeley, USA
Clayton Critcher, University of California Berkeley, USA



Volume

NA - Advances in Consumer Research Volume 43 | 2015



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