“Thank Me For Hosting:” the Role of Reciprocity in Sharing

This paper contributes to the discussion of sharing and reciprocity. Following a mixed method approach, we examine the role of reciprocity within the context of Couchsurfing, a free online hospitality exchange platform. Results indicate that giving and receiving play different roles when it comes to the hosts’ balance perceptions.



Citation:

Alina Geiger and Claas Christian Germelmann (2015) ,"“Thank Me For Hosting:” the Role of Reciprocity in Sharing", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 534-535.

Authors

Alina Geiger, University of Bayreuth
Claas Christian Germelmann, University of Bayreuth



Volume

NA - Advances in Consumer Research Volume 43 | 2015



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