An Examination of Two Distinct Compliance Dependent Services

This examination is of compliance dependent services (CDS); long-term services. Customers participate to create the service during the face-to-face exchange and must comply with the required role once away from the provider. A pilot study was conducted and offers insight into the empirical study of two distinctly different CDS.


Lez Trujillo Torres and Stephanie Dellande (2015) ,"An Examination of Two Distinct Compliance Dependent Services", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl , Carolyn Yoon, and , Duluth, MN : Association for Consumer Research, Pages: 811-811.


Lez Trujillo Torres, University of Illinois at Chicago, USA
Stephanie Dellande, MenloCollege, USA


NA - Advances in Consumer Research Volume 43 | 2015

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