The Ownership Distance Effect: the Impact of Traces Left By Previous Owners on the Evaluation of Used Goods

We propose the ownership distance effect in the context of buying used products, in that salient traces left by previous owners will increase the ownership distance between potential buyers and the object, resulting in decreased evaluations of the used products. Four experimental studies confirm the ownership distance effect.



Citation:

Jungkeun Kim and Sungeun (Ange) Kim (2015) ,"The Ownership Distance Effect: the Impact of Traces Left By Previous Owners on the Evaluation of Used Goods ", in AP - Asia-Pacific Advances in Consumer Research Volume 11, eds. Echo Wen Wan, Meng Zhang, and , Duluth, MN : Association for Consumer Research, Pages: 166-167.

Authors

Jungkeun Kim, Auckland University of Technology, New Zealand
Sungeun (Ange) Kim, Auckland University of Technology, New Zealand



Volume

AP - Asia-Pacific Advances in Consumer Research Volume 11 | 2015



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