Consuming Journeys: Exploring Place in Motion
In this film, we will take you on a journey through the Scottish Highlands on the world famous Jacobite steam train. We explore the motivations and experiences of passengers and reveal how a journey can be a multi-sensory consumption experience in its own right; a place in motion.
Kathy Hamilton and Matthew Alexander (2014) ,"Consuming Journeys: Exploring Place in Motion", in NA - Advances in Consumer Research Volume 42, eds. June Cotte, Stacy Wood, and , Duluth, MN : Association for Consumer Research, Pages: 757-757.
Kathy Hamilton, University of Strathclyde, UK
Matthew Alexander, University of Strathclyde, UK
NA - Advances in Consumer Research Volume 42 | 2014
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