Feeding the Children At School: Unpacking Fun Food in Packed Lunches
Through interviewing 30 British mothers, this interpretive study shows new relationships between children’s lunchboxes, fun food and leisure. It reveals how mothers have a wider understanding of the transgressive nature of fun through food, which goes beyond the market offer of children’ s fun food.
Vicki Harman and Benedetta Cappellini (2014) ,"Feeding the Children At School: Unpacking Fun Food in Packed Lunches ", in NA - Advances in Consumer Research Volume 42, eds. June Cotte, Stacy Wood, and , Duluth, MN : Association for Consumer Research, Pages: 130-135.
Vicki Harman, Royal Holloway, University of London, UK
Benedetta Cappellini, Royal Holloway, University of London, UK
NA - Advances in Consumer Research Volume 42 | 2014
“Eww, It Has a Face!” Anthropomorphizing Food Products Deteriorates Consumption Experience
Roland Schroll, University of Innsbruck, Austria
“My Brand” Behaved Badly: Psychological Ownership and Consumer Responsibility for Helping Brands Recover from Transgressions
Jennifer Wiggins, Kent State University, USA
Pamela Grimm, Kent State University, USA
Christina Kuchmaner, Kent State University, USA
A3. Why People Still Do Not Trust Algorithmic Advice in Decision Making
JAEWON HWANG, Sejong University
Dong Il Lee, Sejong University