A Weighty Problem: an Exploration of the Role Identity and Status Play in Weight Loss Effort, Success and Failure
Obesity is now a pandemic which clearly needs to be arrest to ensure a more sustainable future for all nations.
Citation:
Denise Conroy, Christina Lee, and Rachel Wolfgramm (2014) ,"A Weighty Problem: an Exploration of the Role Identity and Status Play in Weight Loss Effort, Success and Failure", in NA - Advances in Consumer Research Volume 42, eds. June Cotte, Stacy Wood, and , Duluth, MN : Association for Consumer Research, Pages: 779-779.
Authors
Denise Conroy, The University of Auckland New Zealand
Christina Lee, Monash University Kuala Lumpur
Rachel Wolfgramm, The University of Auckland New Zealand
Volume
NA - Advances in Consumer Research Volume 42 | 2014
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